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Social Media Marketing MCQ Test

What is Social Media Marketing?
What social media marketing do?
Social media marketing focuses on ___.
Social media marketing is one of the best advertising resources to grab consumer's attention.
Identify the platform for Social media marketing?
What are the most essential 7 M's in marketing?
What is the full form of SMM?
Identify the different types of E-commerce?
E-Commerce refers to the trading of goods and services with the help of the internet.
Is Social commerce related with the social networks platform as well as the seller's website?
E-commerce is related to the seller's website.
Which term adopted for updates by Twitter users?
Which of the following is valuable in increasing a page rank?
What is meant by "micro-blogging"?

Last Updated: Feb 09, 2023,

Posted in Interview Questions,

30 Questions

Social Media Marketing MCQ

Take Social Media Marketing MCQ Test & Online Quiz to Test Your Knowledge

Social Media Marketing is one of the most important aspects of the modern marketing world. It is through social media that companies can to reach out to many users across the globe and make them aware of their products and services. This Social Media Marketing MCQ Quiz helps you practice for your Social Media Marketing exam, strengthen your skill level, and prepare for a competitive interview. The best way to prepare for the exam is by practicing these questions regularly. Just download below the Social Media Marketing MCQ PDF file to practice.

1. What is Social Media Marketing?

a way to communicate with customers on social media platforms to increase the performance of the business
Software
Hardware
All of the above

Social Media Marketing is a way to communicate with customer with the use of social media platforms to increase sales.

2. What social media marketing do?

It can help to communicate with customers in a less time-consuming manner.
It can help to create visual interaction between products and customers.
It can help to advertise a product and services to many customers at once.
All of the above

All of the above

Expl: All of the above Options are correct! Social media marketing is a powerful tool that can help communicate with customers less time-consumingly, create visual interaction between products and customers, and advertise a product or service to many customers at once.

3. Social media marketing focuses on ___.

Social platform
Individual shop
Whole sale
All of the above

Social platform

Expl: Social media marketing focuses on Social platforms such as - Facebook, Twitter, Instagram, and Linked In.

4. Social media marketing is one of the best advertising resources to grab consumer's attention.

True
False

True

Expl: Yes! Social media marketing is one of the best advertising resources for attracting consumers' attention. This is because it allows people to see your ads at the exact point when they are most likely to engage with them--on social networks.

5. Identify the platform for Social media marketing?

Instagram
Twitter
Facebook
All of the above

Download Free : Social Media Marketing MCQ PDF

All of the above

Expl: The most popular social media platforms are Facebook, Twitter, Instagram, and LinkedIn you should be getting a ton of engagement (likes, follows) for your business!

6. What are the most essential 7 M's in marketing?

Man, Money, Machine, Market, Management, Message, Mission
mindset, measure, model, map, make, modify, and monetize
Both A and B
None of the above

Man, Money, Machine, Market, Management, Message,· Mission

Expl: The most important 7 M's of marketing are man, money, machine, market, management, and message. These are the ingredients that must be present and taken care of in order for a company’s business to grow and prosper.

7. What is the full form of SMM?

Social market marketing
Social media marketing
Social media management
None of the above

Social media marketing

Expl: The full form of SMM is Social media marketing. It's not just about posting on Facebook and hoping for the best—it's about creating a strategy that leverages your online and offline channels to build awareness, engagement, leads, sales and profits.

8. Identify the different types of E-commerce?

B2B
B2C
C2B
All of the above

All of the above

Expl: E-commerce has evolved tremendously in recent years. There are three main types of e-commerce: B2B, B2C and C2B. Each type of e-commerce has its own set of benefits and drawbacks.

9. E-Commerce refers to the trading of goods and services with the help of the internet.

Yes
No

Yes

Expl: E-commerce is a term used to describe the use of some form of electronic or internet-based ordering and payment methods.

10. Is Social commerce related with the social networks platform as well as the seller's website?

Yes
No

Read Best: SMO Interview Questions

Yes

Expl: Yes! Social commerce is related with the social networks platform as well as the seller's website.

11. E-commerce is related to the seller's website.

True
False

True

Expl: E-commerce is a variety of methods and applications that allow a company to sell its goods or services over the Internet.

12. Which term adopted for updates by Twitter users?

Tweets
Twoots
Twinks
Posts

Tweets

Expl: Tweets adopted for updates by Twitter users. Tweets are the fastest and most accurate way to share news, notable events, and authentic conversations happening around the world at the Twitter.

13. Which of the following is valuable in increasing a page rank?

Paying for placement
Static content
Quantity of links from other highly ranked pages to your site
No contact information

Quantity of links from other highly ranked pages to your site

Expl: Page rank is a quality indicator that indicates how well a page is connected to other web pages. Its value varies based on the quality of your site, as well as the sites that link to it. Pages with high Page Rank tend to be more popular than those with lower Page Rank.

14. What is meant by "micro-blogging"?

post very short entries
Blogs which are posted by companies, not individuals
post very long entries
Blogging from mobile devices

post very short entries

Expl: Microblogging is the process of sharing a small piece of text or pictures with your followers. Microblogging is not just a way to express yourself but also a way for you to meet and interact with other people around the world.

15. What is “social media optimization”?

Creating content which easily creates publicity via social networks
Writing clear content
Creating short content which is easily indexed
Hiring people to create content for social networks

Download Free: SMO Interview Questions PDF

Creating content which easily creates publicity via social networks

Expl: Social media optimization is the process of creating content that easily creates publicity via social networks. The goal is to create past, current and potential customers by amplifying your message on social media sites.

16. What is the benefit of Social media marketing?

It can show your brand in front of people much more quickly and easily.
increased traffic
higher conversion rates
All of the above

It can show your brand in front of people much more quickly and easily.

Expl: Social is a great way to show your brand in front of people much more quickly and easily.

17. Social networks have an enormous information sharing capacity. As such, they are a great distribution channel for ____.

customer feedback
viral content
exclusive coupons
marketing messages

marketing messages

Expl: Social media networks give businesses an enormous distribution channel for marketing messages.

18. Which one is the best choice for purchasing through social media marketing or traditional marketing?

It depends upon the customer's point of view due to the lack of time and money or their satisfaction.
Social media marketing
Traditional Marketing
None of the above

It depends upon the customer's point of view due to the lack of time and money.

19. Which social network is considered the most popular for social media marketing?

Facebook
Twitter
Instagram
Whatsapp

Facebook

Expl: Facebook is considered the most popular for social media marketing. It is largely used by small business owners and entrepreneurs because it allows you to connect with your customers and potential customers, share your products and services, and interact with friends and colleagues.

20. Which is not direct benefit of social media marketing?

Increased Brand Awareness
More Inbound Traffic
More Brand Authority
Difficult To Measure

Difficult To Measure

Expl: Difficult To Measure is not a direct benefit of social media marketing.

21. What is unique about social media marketing?

Generates contacts quickly
Interactive communication
Better Customer Satisfaction
All of the above

All of the above

Expl; Social media marketing helps you generate new contacts quickly. It also helps you to interact with potential customers, who may have been looking for your products or services for some time and receive better customer satisfaction.

22. Which of the following is function of social media for business?

Boost Brand Awareness
Increase Inbound Traffic
Enhance Brand Loyalty
All of the above

All of the above

Expl: The function of social media for business is to boost brand awareness and increase inbound traffic. It also helps enhance your brand loyalty by helping customers communicate back with you through reviews, questions, and other actions.

23. One of the key components of SMM is?

Social Media Optimization
Search Engine Optimization
Content Optimization
None of the above

Social Media Optimization

Expl: Social media management and optimization are one of the key components of social media marketing, referring to the process of enhancing your brand’s visibility and influence through appropriate use of tools, tactics, and strategies.

24. How to build your brand on social media?

Identify Your Area of Expertise
Find & Join Groups
Create & Curate Engaging Content
All of the above

All of the above

Expl: Build your brand on social media by identifying your area of expertise, finding & joining successful groups, and using content to grow your relationships and attract new followers.

25. How does a blog directly impact sales of a company?

Turning visitors into leads
Suggests latest products
Topics that your target consumers find most valuable
All of the above

All of the above

Expl: A Blog is a great way to increase traffic, engagement and leads. A blog directly impacts the sales of a company by turning visitors into leads, suggesting latest products & Topics that your target consumers find most valuable.

26. Which of the following is not considered a social media marketing goal?

Generating new leads
Driving recommendations from friends and family
Increasing customer satisfaction (customer service)
Increasing the number of Facebook fans & Twitter followers

Increasing the number of Facebook fans & Twitter followers

Expl: Increasing the number of Facebook fans & Twitter followers is not considered a social media marketing goal because it doesn't really help you make more clients, promote your business or increase awareness.

27. All of the following are key objectives of SMM, except .............

Customer service.
Brand development
Brand preference.
Brand awareness.

Brand development

Expl: Brand development is the process of creating a holistic expression of who your company is and what you do.

28. Who uses social media marketing?

Comapanies
Shops
Institutes
All of the above

All of the above

Expl: Social media marketing is a great way to reach a wider audience. Anyone can create and post content on an account, no matter where they live.

29. Social media marketing is a form of what type of marketing?

Traditional Marketing
Offline Marketing
Digital Marketing
None of the above

Digital Marketing

Expl: Social Media Marketing is a type of Digital Marketing that focuses on building credibility, trust, and goodwill amongst the target audience by creating social media buzz.

30. Type of social media marketing are .............

influencer marketing
content marketing
advertising
All of the above

All of the above

Expl: Types of social media marketing are influencer marketing, content marketing & advertising.

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